We are delighted to announce the winning entry of our animation competition in collaboration with Limerick School of Art and Design (LSAD), is "8-Bit" created by David Ng Yee Shian, Samantha O'Keeffe and Michael McNamara.
The three 3rd year students of the Animation & Motion Design Course at LSAD, cleverly used a thoroughly engaging, retro computer-game-style to illustrate the journey of an end-of-life vehicle which complimented perfectly the explanatory voice over. The result is a fun, memorable animation that clearly shows the steps involved in scrapping a vehicle and one we feel will resonate with a wide range of people.
Watch and see for yourself!
Such was the standard of entries from the class we have two close runners up.
Conor Bourke and Sinead Mitchells runner up entry below had many highlights that stood out to us including the inspired mid-air dismantling car and segue into the recycling symbol as well as the overall slick impression provided by the 3D design used throughout the video.
Kate Deegan, Anna Dreimane and Mikey Cashells runner up animation below includes fantastic walking used car parts and good focus on the transaction of end-of-life vehicle for a Certificate of Destruction, which was an important point we wanted to highlight. The uniqe style of animation used created a sophisticated laid-back tone that served the message well.
The purpose of the competition was to help ELVES raise awareness on how End-of-Life Vehicles (ELVs) in Ireland should be processed. As the compliance scheme for the End-of-Life Vehicle sector, part of ELVES remit is to create public awareness on responsible scrapping of cars and small vans, once they are deemed no longer roadworthy. With this in mind, ELVES approached LSAD with the collaborative project idea to help us reach more of the public with our message of responsible car recycling. By the competition submission date, the talented 3rd year students of the Animation & Motion Design Course had created a truely impressive range of unique animations in response to our brief. Their take on the process of car scrapping and depollution managed to help us think differently about how to get our message across.
Congratulations to all the animators involved, we wish you all continued success in your field. ELVES would like to extend an enormous thank you to the students for their participation in the competition and to the dedicated staff at LSAD, in particular David Phelan and Barry Holian for their help and input throughout the project.
The winning students David Ng Yee Shian, Samantha O'Keeffe and Michael McNamara pictured above with the Dean of LSAD, Mike Fitzpatrick, Elena Wrelton (ELVES) and Lee-Jane Eastwood (ELVES).
Runners up Conor Bourke and Sinead Mitchell with lecturers Barry Holian and David Phelan, Dean of LSAD Mike Fitzpatrick and ELVES staff.
Runners up Anna Dreimane and Mickey Cashell with lecturers Barry Holian and David Phelan, Dean of LSAD Mike Fitzpatrick and ELVES staff.